At the Blockchain Economy London Summit, Cryptonews had the opportunity to interview Daniel Tenner, the founder of Pledg3r and GrantTree. He discussed the potential of non-fungible tokens (NFTs) in the world of startup funding. Tenner shared his insights on how NFTs can offer a unique fundraising model for businesses and how this innovative technology can benefit both startups and investors.

Tenner’s experience in the startup world led him to explore NFTs as a fundraising tool. After leaving GrantTree, he rediscovered himself through crypto and NFTs and realized that NFTs presented a powerful fundraising model for startups. He decided to build his own NFT-based fundraising platform.

Tenner explained that NFTs differ from traditional fundraising methods like equity crowdfunding or venture capital in several ways. For investors, NFTs provide more liquidity, and they can offer investors more engagement and fun with benefits attached. From the startup perspective, NFTs can offer the benefit of having investors who are also customers, which can help with marketing. NFT-based fundraising can also be “global from day one”.

Tenner emphasized the importance of investor education in making smart investment decisions. He has been making YouTube videos and writing threads for a year and a half to educate people to be better investors. He believes that people should be taught how to balance a budget and how to invest, as these are “critical skills to building wealth”.

Tenner sees a bright future for NFT-based fundraising and hopes that as Pledg3r continues to succeed, more people will copy what the company is doing, providing many more options for fundraising through NFTs. He believes that in the future, “people won’t even realize they’re using NFTs”, as everything will have become an NFT in one way or another and the user interface will be completely seamless. His ultimate goal is to bring the benefits of NFTs and Web3 to one billion people.